TEDMED Founded TEDMED blog of speaker profiles and health and medicine news. Wrote web site copy, newsletters and event materials. Sourced speakers for 2012 and 2014 events; helped edit speeches. Developed Twitter account, which grew to 100K+ followers from 4K.
UNICEF Consulting editor for over a decade in UNICEF‘s digital publishing and internal communications divsions. Wrote and edited web pages, news, program success stories and videos. Led the re-launch of data.unicef.org, including managing vendors and production budgets. Wrote speeches and leadership profiles
Digital Agencies Editorial strategy, content development, writing and editing, pitching and client management for Icon Nicholson (acquired by LBi), Digitas and Heartbeat
For a Disney Online/Lilly Diabetes collaboration, assisted with editorial strategy and wrote features for the inaugural edition of a website for families of children with Type 1 Diabetes, T1 Everyday Magic
Time Inc Interactive Developed and produced special online editions and custom content microsites for Time Inc publications including People, InStyle, Health, Cooking Light, Time, Fortune, Real Simple and Parenting. Wrote copy for print advertorials, banner ads, newsletters and interactives. Brands included GSK, Eli Lilly and Company, L’oreal, Starbucks, BJ’s, Univision and Coke